FALL WINTER 2026
50 YEARS OF FASHION
Founded in 1976 importing American sportswear, we’ve grown into a well-established Belgian Kids Brand with a complete premium kids' collection, including The orange label, our refined sub-collection. Sold in seven Belgian flagship stores and online globally.
This year we celebrate 50 years of style & fashion. After launching our vibrant “50 Years of Action Wear” Spring Summer collection, we’re now introducing our “Proud to Be Belgian” Fall Winter collection.
PROUD TO BE BELGIAN
Belgians take pride in their rich eclectic culture, culinary traditions, and unique customs, and this spirit is reflected into our new FW’26 collection. Their lifestyle, love for cycling and diverse architecture formed the foundation of our inspiration.
As a proud Belgian Brand, we create every print and colour, develop every fabric and button, design every fit and layer, and choose every artwork technique ourselves, all in-house in Nazareth, Belgium. Belgian in heart and soul, our identity shines through in the artwork, comfort, and high-quality standards of this new Fall Winter collection.
WE ARE ECLECTIC
In our quest for beauty, we’ve always embraced an eclectic mindset, blending elements from different styles, ideas, sources, and traditions into one harmonious whole.
This season, we build on 50 years of fashion experience and our eclectic nature, proudly highlighting what makes us unique: carefully chosen fabrics, a passion for tailoring, an endless drive to create beauty, Belgian creativity, and a love for bold colours, playful artwork, timeless basics, and positive messages.
WE ARE DRESSING MEMORIES
AO76 creates kidswear rooted in the belief that we can nurture a world of lasting connections, using a unique blend of colour, comfort and thoughtful details. To move freely, explore, play, and create lasting memories together. Our goal is to dress those memories in comfortable, high-quality clothes that inspire confidence. For all kids.
