As a well-established kids' brand, we want to set a good example for our kids in every way. Thus, we work hard to become more sustainable and keep their future bright. This vision lies close to our hearts. But just as Rome wasn't built in a day, our manufacturing process takes time to change and become more sustainable. It's a journey we’re taking together with our current manufacturers because we believe in change from within. 

What we do already take pride in is ensuring our clothes keep your kids safe and fashionable for a long time by focusing on quality and durability. We already have high quality standards, and we are constantly improving the composition of our yarns and the quality of our fabrics to ensure our clothes are made to last.

But we know that's just one step in the right direction. We believe in sustainability and in being transparent in the steps we take. We want to take you with us every step of the way on our big sustainability adventure, so stay tuned for more information.